What does a Director of Photography do?

The director of photography or also referred to as the cinematographer plays a vital role in video production. The DP (Director of Photography) must have a very vast knowledge and understanding of cameras, composition, lighting, and film. A DP’s duties and responsibilities include the work he does before, during and after film production. Learn just some of the steps a cinematographer takes in making a video.

Pre-production
The DP is needed in the early stages of video production since they decide instrumental decisions such as how to interpret the script in line with the director’s vision and they also set the cinematic style and tone.

Storyboards
While the DP may not always physically draw the storyboards, the cinematographer must still go through the script and create a visual representation of every shot. The storyboard will lay out the film in its entirety so that the director and producer can schedule and plan production.

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Cameras
A large part of time is spent selecting cameras and lenses to create a uniform style for the film. Along with camera selection, comes the specific lens kit and lenses to best capture each shot.

Lighting
The DP gets to dictate how he or she wants every scene lit. In some cases, a DP is in charge of a single gaffer or an entire lighting department depending on the type of project.

Framing
Framing each shot requires great attention to detail from the DP. Working alongside the cameraman, the DP properly frames each shot. This process can take hours depending on the film.

Once all of the production is done, the DP can get into the post-production process. This includes the digital grading and film development process.

Have any questions for our Director of Photography? Our cinematographer has many years of experience. Contact us today for your next video production project. Let Revive take your video idea from concept to delivery!

Why Corporate Video?

In contemporary society, most businesses are applying the corporate look to their companies. Some of this is apparently visually, from logos to signs to even business cards. Other methods are less direct but increasingly popular, such as video production for marketing and advertising; more media-based-training in order to maintain that professional appearance. Corporate video is a primary source of success for growing businesses While some companies have a whole division dedicated to corporate video work, others rely on hiring professional production agencies to get the job done. Our company specializes in all types of video production, corporate included, and we have the right tools to give your company a fresh, digital makeover.

Why Corporate Video?

So why even do corporate videos for your business? Why spend the money? In this day and age, digital media is everything, so keeping up with modern trends is essential to maintaining a successful company; PowerPoint can only do so much. Additionally, corporate videos can be a variety of subjects.

Our Video Production Services

Our company offers a bevy of production services, including video production (for corporate, commercial, and advertising to name a few), post-production editing, graphics, and much more. Revive Media Services’ goal is to create first-class video with a message that has a cinematic feel to it, because we want to treat a client’s project with the same respect they have for it. In this industry, nothing less than dedication and hard work will cut it, otherwise the product suffers. Fortunately, we are professional enough to operate that way.

Revive Media Services specializes in corporate video and video production. If you are interested in our services, view our portfolio and our equipment list. We would be happy to hear from you and speak to you about what you have in mind for a corporate video for your business!

Category: Video, Video Production
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Flash To HTML5

I have been involved with Adobe Flash for over a decade. At one point about 7 years ago everything I built for the web was in Flash. In this time I’ve watched Flash shape change in its entirety from a simple animation tool for designers (Flash 2), to a robust programming language for developers (Flash CS3 and later versions). All the while it managed to maintain all previous facets of itself. It was everything to everyone and the thing to have a website that was made out of Flash.

However by the end of 2008 Flash Player could be found on about 99% of PCs Worldwide per statistics from Adobe. If you had a cool Flash site, most people could see it. Hip and slick flash websites were all the rage and developers were flocking towards the Flash environment.

Flash CS4 launched that year and incorporated a new and more robust Media Encoder, which meant that most formats of video could now be streamed though Flash too (So AVI, DV, MPG, MOV files could all now be turned into FLV flash video). This made Flash video the premiere and most widely used movie playing software on the web.

Adobe had also in 2006 launched the new, super sleek version of its programming language, Action Script 3.0. This object orientated programming language was something Flash programmers and developers had been needing for years. So now Flash could also be used to program fabulously funky, fully functioning shopping carts .

Flash had done it again, it had morphed to become what was dreamed of it.

So why are we now starting to seeing the death of Flash on the web?
There are 2 major contributing factors:

1.The SEO drawbacks have never been overcome. As the output of Flash is a movie, its very difficult for search robots (such as googlebot) to accurately read and distinguish flash content online. It is true the method of deep linking using swf address has somewhat helped in this area; but the fact remains that all other things being equal, a code based site will out-perform a flash site in search results.

2.The rise of the mobile devices. The refusal of the Apple organization to support Flash on its devices has been much discussed, and the fundamental reasons are well understood. See Steve Jobs’ 2010 article on the topic. However the underlying truth is that Flash excelled in the era of the PC and the mouse. It is far less ideal for use on mobile devices in terms of resources and interactivity with touch screen as opposed to mouse. This is true despite Android’s recent Flash support initiatives.
And I for one am not going to sit back and wait on the day when Apple will ever support Flash Player on its devices.

I my self have noticed a drastic drop in demand for flash websites or apps recently. In this case we judge its only a matter of time before the general public accepts the realities as our community sees them.
Indeed it would appear to this me at least that Adobe, with the release of Edge for HTML5 authoring, is reaching similar conclusions. I can just hope that Edge will evolve as beautifully as Flash did or better.
RIP Flash websites, I’ll miss you.

So what will replace Flash use on websites and how will this change the Web?

There is very little doubt that a large proportion of web interactivity in the near future will be driven through HTML5. Audio and video files for example can now be easily implemented through the language by simple tags.

The great open source language PHP will continue to feature heavily in dynamic web development initiatives. As for established open source content management frameworks, WordPress looks set to continue in its meteoric usage rise.

We expect to see a lot more 3D file integration in websites soon. The intelligently applied use of After Effects and Cinema 4D will bring a very fresh look to websites. As downstream bandwidth rates rise exponentially the barriers to running 3D applications will disappear.

But none of the above can do great animated interactivity as brilliantly as Flash.

Therefore there is nothing to totally replace Flash, but there are enough other cleaner elements out there that maybe this doesn’t matter anymore. We have all gotten over our amazement that the web exists at all, and we no longer need to watch a slick interactive flash animation to bedazzle ourselves. Now we primarily want information quickly from the “information super high way”. Information, research, entertainment though video or music, shopping and paying bills are all items we want from our time spent online.

As for Flash itself, it has always exhibited masterful ability for adaptation. Right now it is being heavily used in online gaming. The millions of sites incorporating Flash are unlikely to disappear overnight, but they will disappear over time as the world wide web continues to adapt to our needs.
So while the future of flash in website development is fading, it may well carve itself a new alternative path forward.

The opinions in the article are exactly that, opinions.

Start off right with Social Media Optimization

SMO (Social Media Optimization) – yet another acronym that everyone, especially small businesses need to pay attention to. What this means is that you need to set up at a minimum the following social media outlets for your business:

Websites will need to change direction in 2012 – rather than solely being an info source about your products and services it should become the online hub for everything related to your business and your brand. Users should easily be able to connect to your site and business from where they spend a good part (25%) of their time online; Facebook, Twitter and YouTube just to name a few. Once users get to your website if you’re streaming your tweets to your homepage they’ll know they can return to your site for the most up-to-date information about your business. And we all know repeat visitors are a good thing. With YouTube, upload videos frequently to your channel and add a link back to your website in the video description. Be sure to prominently display your social media property links (logos) on your homepage so that new and returning visitors can reach them easily for the most up to date info on what’s going on with your business.

These are also plusses for SEO. The more content you have spread out on the web associated with your business, the better chance you have of being found more frequently. Updating your blog frequently also gets crawled by search engines helping with SEO and keeping content fresh and informative.

And if you’re thinking, “how am I gonna be able to update all of these entities”? Well, Revive Media Services has the tools in place that allow for:

This allows for minimum time spent and maximum output of fresh content over the web, so you can get back to business.

Social Media is extremely valuable in getting your customers to engage with you on the web. By “liking” you, sharing your content on their social media properties and giving them a forum to leave comments they’re interacting with your company/brand and “spreading” the word. And that goes a long way for small business.

If all of this seems overwhelming then Revive Media Services is your social media optimization partner. We’ll evaluate your website; make recommendations on what’s best for your business’ website, talk about a web maintenance plan to get social media integrated and update content, then help with getting you set up on Facebook, Twitter, YouTube and more. Call today and let’s get you optimized for the new year.

Whip your website back into shape after the holidays.

Happy New Year to everyone from Revive Media Services. We’re back and ready to help get your website in shape after the holidays. We’re a full-service web design and video production company in Fort Walton Beach with clients in Destin, Fort Walton, Pensacola, Panama City and other Florida cities. Revive offers website design, maintenance and SEO that will get your website fit for the New Year.

Added to that we have an award winning video production team who’s always up for filming a TV commercial that will get your business noticed at the start of the year. Then we can add the video to your website with one of our web maintenance plans.

Need a complete website overhaul? We can help you with any new website changes. Our designers and content managers are up to the task of giving you the web presence that will get your business rolling in 2012. Call us today! We’re revived and revitalized after the holidays and ready to get started with new website designs and video production projects for current and new clients.

Revive Media Services – end of the year round up.

Well, 2011 is closing in on us all and it’s been a good one for Revive. This year we brought in new web design clients. We’re wrapping up an exciting new database project for Affinity Fore Sports that’ll launch next year and our video production team has also had great successes with tv commercials, web promos and other miscellaneous projects. We’ve also made some additions to our team so that all of your web design, web maintenance, SEO and video production work is fully covered.

So that we’re rested and revitalized for the New Year, we will be closed on Monday, January 2nd, reopening on Tuesday, January 3rd. We’re here all week to cover your web design and video production needs and if something should come up over the holiday weekend our 24-hour answering service will be available.

Thank you to all of our friends and clients in Fort Walton Beach, Destin and beyond who helped make this year a success and we look forward to an even stronger 2012!

Happy New Year from the Revive Media team!

Revive Media involved in “Uncle Bobs Leg” movie shot recently in Fort Walton Beach

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Revive Media Services’ Kevin Almodovar recently wrapped a shoot for a scene in the new Black Comedy Film, “Uncle Bobs Leg”.

As Director of Photography he worked with Writer & Director Stephen Baker of Navarre and Screenwriter Don Goodrum. The film was 20 years in the making and will finally come to fruition early next year.

This particular scene was filmed locally in Fort Walton Beach at Beal Street Bottle Club with local talent from Fort Walton Beach and Destin. The movie will make its debut in April, 2012 and will be featured on film festival circuits throughout the southeast in hopes of achieving wider release, nationwide.

“Uncle Bob’s Leg” is a black comedy about a man who loses a leg in a hunting accident and what his favorite niece and nephew do to help him deal with his loss. You won’t want to miss it!

Uncle Bob is portrayed by Fort Walton Beach resident, Bradford Jordan. Mr. Jordan lost a leg to gangrene after Hurricane Katrina. He was sought out by Stephen Baker to read the script for any tips and for political correctness, then immediately asked to play the part.

Here’s a little preview of Bradford in action with Brenda and the Go Cats singing “One Legged Man” for the movie “Uncle Bob’s Leg”

If you’re looking for professional video production in Fort Walton Beach, Destin, Navarre or Pensacola and beyond, Revive Media Services has the talent and equipment to deliver top quality video for your website, promo or tv commercial.

Many thanks to Melissa J. Thurber for taking these on-set stills of everyone in action.

Take a look at our outstanding video for the TDC

We are so excited to announce “Get a Little Sand in Your Soul” for the Emerald Coast Tourist Development Council and would love to know what you think. Leave us some comments below or you can “Like” it on Facebook.

We shot at 7 different locations throughout the week with the cooperation of local businesses in Fort Walton Beach and Destin. The promo will be broadcast regionally and featured on the TDC website. Everyone we contacted was excited about the possibility of participating in the video which highlights some of the great things that draw visitors here from around the world.

We’d like to thank all of the local businesses that partnered with us and helped make the vision become a reality with it’s simple, straightforward messaging and powerful images.

If your business is looking for a professional, hi-quality video, TV commercial or promo then Revive Media Services is your go-to partner.

Call us today and let’s talk! 850.362.0001

New website designs in progress for our Destin, FL clients.

buccaneer pirate ship logo

One of Revive Media’s clients, Southern Star, has a new venture – the Buccaneer Pirate Ship, slated to take its maiden voyage in the Spring of 2012. Revive Media was tasked with designing their new logo,which was received with much enthusiasm. Our web designers then sat down with Southern Star Dolphin Cruises owner Steve Wilson to discuss the new website. When it’s launched, users will be able to sign up for text messages to get directions, info on special promotions and more. You’ll also be able to make reservations for individuals and groups through a secure payment system that we’re collaborating on with the Southern Star team. We’ll be shooting video for the website for those who won’t be able to make the first cruise so you can see what the fun is all about.

Locals in Fort Walton Beach and Destin know what fun the Billy Bowlegs Festival offers once a year – how about a year-round Pirate experience on the beautiful Gulf of Mexico. Family fun is guaranteed. Weekend only (over 21) marauding mischief-makers excursions will also be offered for all you Blackbeards and Grace O’Malley’s at heart.

Keep an eye out for the launch of the website (coming soon). Meanwhile, check out some of the work we’ve done for other Destin, FL clients and if you want a website for a new venture you’re about to embark upon, give us a call. Our web designers and graphic designers love new and fun web projects – let us help you launch your newest business venture online! 850.362.0001

‘Tis the season…for ecards

It’s that time of year…when you need to start thinking about wishing your customers Happy Holidays. But who wants to deal with signing hundreds of unoriginal cards, stuffing envelopes, cutting your tongue while sealing them and paying for postage? That said, if you’re looking for an original and professional video for an ecard, our video production team is here to collaborate with you on a custom ecard that will convey your holiday greetings in a very personal way.

Check out what we did for Neese Automotive in Ft. Walton Beach, FL.

Our video ecards start at just $500 and go from there. Graphic designers will design the layout of your ecard while our video production experts are editing and incorporating music into the video we filmed for you. Finally, our web designers will put it all together and deliver your personal video ecard for distribution. If you need help with blasting your ecard we can do that and we’ll put it directly on your website.
It’s really that simple! Call us to find out how we can get your business a personal and professional ecard in the works for the holidays. 850.362.0001

Category: Video, Video Production
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