I have been involved with Adobe Flash for over a decade. At one point about 7 years ago everything I built for the web was in Flash. In this time I’ve watched Flash shape change in its entirety from a simple animation tool for designers (Flash 2), to a robust programming language for developers (Flash CS3 and later versions). All the while it managed to maintain all previous facets of itself. It was everything to everyone and the thing to have a website that was made out of Flash.
However by the end of 2008 Flash Player could be found on about 99% of PCs Worldwide per statistics from Adobe. If you had a cool Flash site, most people could see it. Hip and slick flash websites were all the rage and developers were flocking towards the Flash environment.
Flash CS4 launched that year and incorporated a new and more robust Media Encoder, which meant that most formats of video could now be streamed though Flash too (So AVI, DV, MPG, MOV files could all now be turned into FLV flash video). This made Flash video the premiere and most widely used movie playing software on the web.
Adobe had also in 2006 launched the new, super sleek version of its programming language, Action Script 3.0. This object orientated programming language was something Flash programmers and developers had been needing for years. So now Flash could also be used to program fabulously funky, fully functioning shopping carts .
Flash had done it again, it had morphed to become what was dreamed of it.
So why are we now starting to seeing the death of Flash on the web?
There are 2 major contributing factors:
1.The SEO drawbacks have never been overcome. As the output of Flash is a movie, its very difficult for search robots (such as googlebot) to accurately read and distinguish flash content online. It is true the method of deep linking using swf address has somewhat helped in this area; but the fact remains that all other things being equal, a code based site will out-perform a flash site in search results.
2.The rise of the mobile devices. The refusal of the Apple organization to support Flash on its devices has been much discussed, and the fundamental reasons are well understood. See Steve Jobs’ 2010 article on the topic. However the underlying truth is that Flash excelled in the era of the PC and the mouse. It is far less ideal for use on mobile devices in terms of resources and interactivity with touch screen as opposed to mouse. This is true despite Android’s recent Flash support initiatives.
And I for one am not going to sit back and wait on the day when Apple will ever support Flash Player on its devices.
I my self have noticed a drastic drop in demand for flash websites or apps recently. In this case we judge its only a matter of time before the general public accepts the realities as our community sees them.
Indeed it would appear to this me at least that Adobe, with the release of Edge for HTML5 authoring, is reaching similar conclusions. I can just hope that Edge will evolve as beautifully as Flash did or better.
RIP Flash websites, I’ll miss you.
So what will replace Flash use on websites and how will this change the Web?
There is very little doubt that a large proportion of web interactivity in the near future will be driven through HTML5. Audio and video files for example can now be easily implemented through the language by simple tags.
The great open source language PHP will continue to feature heavily in dynamic web development initiatives. As for established open source content management frameworks, WordPress looks set to continue in its meteoric usage rise.
We expect to see a lot more 3D file integration in websites soon. The intelligently applied use of After Effects and Cinema 4D will bring a very fresh look to websites. As downstream bandwidth rates rise exponentially the barriers to running 3D applications will disappear.
But none of the above can do great animated interactivity as brilliantly as Flash.
Therefore there is nothing to totally replace Flash, but there are enough other cleaner elements out there that maybe this doesn’t matter anymore. We have all gotten over our amazement that the web exists at all, and we no longer need to watch a slick interactive flash animation to bedazzle ourselves. Now we primarily want information quickly from the “information super high way”. Information, research, entertainment though video or music, shopping and paying bills are all items we want from our time spent online.
As for Flash itself, it has always exhibited masterful ability for adaptation. Right now it is being heavily used in online gaming. The millions of sites incorporating Flash are unlikely to disappear overnight, but they will disappear over time as the world wide web continues to adapt to our needs.
So while the future of flash in website development is fading, it may well carve itself a new alternative path forward.
The opinions in the article are exactly that, opinions.
We are so proud of our team here at Revive Media Services. Diverse, experienced, passionate, talented and perfection-seeking … those are just a few words that come to mind when we think of the folks who work so hard to create your website, any video production you have or even advertisements! Okay, we are obviously biased, but we think you’ll agree as you learn more about the people behind our developments. Revive Media Services employees are pretty special.
Our workers hail from all over the Fort Walton Beach, Destin, Navarre and Niceville area. It’s important to all of us that every product we develop is made right to our clients satisfactory. We’ve been in business for more than 4 years and some of our employees have been with us right from the very start! We keep adding to the team with talented new hires as the business grows, but experienced or new, the one thing all Revive Media Services employees have in common is passion … passion for quality, for beautiful designs and for creating the very best products for your needs!
Now, in the spirit of getting to know the people of Revive Media Services, we’d like to introduce you to our newest team member here at Revive Media Services, Drake!
Where are you from originally?
“I grew up in Pinellas Park, Florida – 15 miles west of Tampa.”
How long have you been developing web designs?
“I’ve been developing web designs since I was about 8 years old.”
What’s your job title?
“Well some people call me ‘The Man’. But I am the new Design/Developer/Programer here at Revive.”
What does that mean, exactly?
“That means, when you have a custom website or image you would like designed; I am the nerdy guy people think about that is awesome on a computer. I design all my images from scratch and program everything you need until the client is happy.
I also spend a little amount of my time working with Kevin on making custom video products in the video production side of Revive.”
What is your favorite part of creating a new website?
“The initial design phase is the best, because I work to translate a vision of our clients into reality. It’s great to see the diversity in our clients minds basically come to life!”
Tell us some things interesting about yourself.
“I was sponsored for BMX Free-style riding when I was 16.”
“I have been playing on computers since I was about 6 years old, but designing since I was 8.”
What’s your favorite TV show?
What are your favorite movies?
“The Big Lebowski”
Do you have a traditional bricks-and-mortar business that’s ready to explode and do you need to get your products on the internet and out to the masses? Selling online has never been easier. If you’re a small to medium sized business with an existing website or you’re searching for the perfect web design partner to build a website that supports selling products online, our ecommerce solution could be the perfect fit.
We’ve partnered with Big Commerce to provide enterprise-level services no matter the size of your budget. The plan includes a free 15 day trial. There’s no contract to sign, no charge transaction fees and you can choose one of five different payment plans that suits your needs and your budget.
For a flat fee we can set you up with an ecommerce solution and guide you through the process of using it. Get ahead of the curve for next year’s Black Friday and Cyber Monday with an online shopping component that will help increase sales for your business. Give us a call today. We’re happy to help!
*2011’s Black Friday and Cyber Monday were record breaking again and the statistics for users shopping online are astounding. You don’t want to miss out on the opportunities that an ecommerce component can bring to your business.
- 40% of consumers are going to shop on Black Friday
- 39% of consumers plan to shop on Cyber Monday, 37% more than last year
- 92% plan to shop on Cyber Monday because it offers the most one-day deals and free shipping offers
- 20% choose Cyber Monday in order to spend time with friends and family on Black Friday
- 6% consider Cyber Monday shopping a “family tradition”
- 5% plan to shop from the office, considering it “a chance to take a break from work”
- 4% will shop from a mobile device
Google recently launched Google+ Pages for businesses. This now allows business entities, large and small, to join Google’s social network and promote themselves to consumers just like they do on Facebook Fan Pages. With somewhere between 30 and 40 million users, it’s another way for you to interact with your customers. Google+ Pages are taking Google+ to next level by connecting businesses, brands, products and companies with their customers and followers.
What’s that +1 in search engine results and AdWords?
When your website shows up in search engine results or ads and a user clicks on the +1 button, your website receives a recommendation resulting ultimately in higher rankings on search engines. If they share with Circles in Google+ better qualified traffic is generated to your website.
Will adding +1 on my website do anything for me?
Adding the +1 to your website increases your business’ visibility on Google+. When a user ‘s your website it mimics a Facebook Like and is automatically published on Google+ and increases the backlinks on your site.
With the addition of +1, updating and adding new content to your website and web pages appears to get them more quickly indexed by Google. This can result in an increase in visibility across a range of keywords that have been recently added.
Advantages of getting on the Google+ bandwagon – creating a Google+ Business Page
Though Google+’s reach is not quite that of Facebook, yet, the numbers are growing quickly. Researchers know that being one of the first to jump on the bandwagon does have some risks, however the advantages can outweigh those risks more times than not.
- Integration with Google services and the network – Search, Documents and YouTube are big ones.
- Direct Connect search: Searching + (your business name)in Google will take users directly to your business’ +page where users can then +1 (in Facebook terms that’s “like”) – the more +1’s the better, you can also share the page and add it to your circles.
- Search Engine Rankings results could be improved dramatically – Using keywords in your own posts could help boost interest in your + Business Page, too, if someone is searching for industry-specific information within Google+.
If you’re interested in improving SEO and search engine rankings, give us a call and we’ll see what we can do to increase your business’ visibility on the web.
Believe it or not recent studies reveal that almost 50% of small businesses throughout the United States still don’t have a website. Why? Well, here are 4 common reasons:
- Don’t know where to start
- Impression that websites are expensive to design and maintain
- No time to keep content up to date – website maintenance
- Reliance on traditional mediums – yellowpages
These days the internet has proven to be the cheapest way to reach customers and potential clients versus all other media channels. The major search engines now cater to the small businesses, especially when users perform local searches. Your website can be highlighted geographically, raising awareness and prominence in the area where you most want to promote yourself.
Small businesses struggling in today’s economy can definitely benefit from creating a website and we are here to help. We make it simple and seamless for you so you can relax and get on with your business.
Our experienced web design team can walk you through each and every step to get your business on the web in no time. Our affordable website design packages come in all shapes and sizes to meet your business needs with respect to web design, website maintenance and ecommerce. Our SEO (search engine optimization) best practices will be applied to your website to facilitate discovery of your website on Google, Bing, MSN and Yahoo!
Things to consider
- Domain Name Registration
- Web Design – look and feel
- Content Creation – images, video and copy
- Website Maintenance – content updates, image updates
- SEO – getting your website found through keywords, keyword density and organic search keyword density
- SEM – pay-per-click, site submission, social media marketing (Facebook, Twitter, YouTube), blogs
- Website Analytics – tools to monitor your site traffic and site performance
- Ecommerce solutions
As a full service web design and video production company, we are able to help you through what could be construed as a daunting task. We will handle domain name registration, hosting solutions, website design (templates web designs or custom web design), website maintenance, SEO, SEM and web analytics reports. We’re located in Ft. Walton Beach, Florida and serve local companies in Destin, Ft. Walton, Pensacola and Panama City.
If you’re a small business and don’t yet have a website – for whatever reason – contact us, we’ll get your website live and increase your exposure in your business community.
Ahoy, you be wantin’ somethin’ pretty t’ look at? Arr, well look no further! The Annual Billy Bowlegs Pirate Festi’al website is online and ready for your viewin’ pleasure.
We at Revive had an absolute blast designing the new Billy Bowlegs Pirate Festival website! Working closely with the Fort Walton Beach Chamber, the spirit of this annual festival helped us create a fun and interactive website design that everyone will enjoy. Make sure to come out to the Fort Walton Beach landing June 2 – 6, 2011 to take part in the festivities. The Revive web development team will be donning our bandanas and eye-patches just for the occasion, so we hope to see all you landlubbers there!
The Revive production team is in the midst of shooting some commercials for Tongal.com that will be released in the next few weeks. We will make sure to post the videos when they are finished. We offer professional video production for a wide range of businesses and individuals.
Video Production Team Interviews Bret Michaels
Director Kevin Almodovar, Producer Lynn Dominique, and Production Assistant Shelley Normand met and interviewed Bret Michaels at the Swamp on Okaloosa Island as well as at the local Air Force Base Hurlburt Field this past weekend. The interviews will be used to promote the Emerald Coast (Destin, Fort Walton Beach, Pensacola, Panama City) through the Tourist Development Council’s Web site. Be on the look out for the video, we will post it on our blog as well when it’s live!
Need a Video to Promote Your Business?
Do you need to promote your Florida business? Are you in need of quality and affordable video production? We have the experience and creative vision you need, call today and let’s discuss your project!
Do you want a Web site that looks good AND ranks on Google?
Panama City, Florida businesses and residents alike say hello to the Web site design and SEO company of your area. If you are looking to build a sleek, professional, effective Web site for you business or personal endeavor, let the Revive team breath life into your vision…or bring one back from the dead. Give us a call today, we’d love to be a part of the exciting future of your business!
Fort Walton Beach, Destin, Pensacola, Florida and Around the World
As you may have seen or read in the past, here at Revive Media Services we proudly support and encourage our American troops. We believe that without their dedication and sacrifice we would not have our countless freedoms. Men, women, parents, grandparents, and friends, may you all have a blessed Memorial Day filled with thankfulness and joy.
Local Web Site Design and Video Production
We are based in Fort Walton Beach, Florida which is a military and tourist driven town nestled between Destin and Pensacola on Florida’s beautiful Emerald Coast. If you are military, have military friends or family or are simply looking to get some media work accomplished, give us a call today and let’s discuss how we can help achieve your vision.
**MILITARY DISCOUNTS PROVIDED**